René Nelson
Copywriter. Clean-up Hitter.
Where You've Seen Me:
Back in my time at Chewy, when it was still Chewy.com, we wanted to lean into the world of UGC by telling the stories of individual pets + their parents, highlighting individual items inside these pets' Chewy boxes.
Enter: The very first national TV ads of my career (and what became the name of my first dog!)
We made a lot of cute stuff.
At Kaplan, I've written everything from bus wraps to B2B sales materials.
Now the Copy Manager, I lead a team supporting initiatives across precollege, health, finance, education as a benefit, and more. We do get dizzy sometimes!
Everyone has a story of how they ended up in a Zumba class, and loved it.
Although I supported our program marketing often, I was the lead copywriter on our apparel launches across Zumba and STRONG Nation brands.
And yes, every set eventually turned into a dance party.
